Travelling Burberry Exhibition Launches in Seoul

What: Burberry’s The Cape Reimagined Exhibition
When: March 15, 2017
Where: Burberry Flagship Boutique, Seoul, South Korea

Burberry debuted The Cape Reimagined, a travelling exhibition of unique couture capes at an event in their Seoul flagship store. Twenty-two limited edition designs are on display until March 26, all available for purchase through the brand’s made-to-order programme. Each cape is handmade in London to the highest possible standards by artisanal craftsman, taking inspiration from the Burberry archive. The private event welcomed over 500 guests, including actors Ji Woo Choi, Yeon Hee Lee, Dong Wook Lee, Sang Yoon Lee and musician Kai from Korean boy band EXO. The exhibition will travel internationally to the world’s major cities, including Milan, Shanghai, Los Angeles, Dubai, New York, Hong Kong and Tokyo.