#legend magazine officially launches in Bangkok today with star-powered event
Sep 05, 2024
#legend, Hong Kong's premier luxury lifestyle magazine, is thrilled to announce its expansion into Thailand with the official launch of its Bangkok branch
The highly anticipated event takes place today, September 5th, 2024, and features a star-studded guest list, including renowned celebrities, influencers, and tastemakers from Thailand and beyond.
In the days leading up to the launch, #legend Thailand has built excitement on its social media channels, including Instagram, Facebook, and TikTok. Starting from August 29th, the magazine posted a series of teaser content, including:
Behind-the-scenes footage from the fashion shoot under the theme "Neon Loneliness", appearances by VIPs and drones, a warm welcome to Thailand, on the day of the launch on September 5th. #legend also welcomes its guests with a custom graphic featuring the text "Welcome #legend to Thailand" said by 27 guests, accompanied by a stylised graphic on the white space.
Throughout the event, #legend Thailand captures the atmosphere and vibes, posting approximately one photo per hour to its social media channels. The posts showcase the ambience, set design, and the guests in attendance.
The launch event features a press conference and an exclusive party. Guests enjoy a unique and immersive experience that celebrates #legend's arrival in Bangkok.
As part of the launch, #legend features two covers shot at iconic locations around Bangkok, highlighting the city's legendary places. The first cover will have Thai actress Davikah gracing its pages. This is shot at modern and contemporary landmarks such as Central Embassy, Gaysorn, Amarin, Siam Paragon, Vanissa Building, and Mahanakorn. The second cover will feature Thailand heartthrob, Win, at classic and historic locations like the Faculty of Arts at Chulalongkorn University, Wat Pathum Wanaram, Museum Siam, Songwat Road, and Yaowarat.
#legend's Thailand social media channels offer a behind-the-scenes look at the magazine's various categories, including Beauty, Lifestyle, Toy & Tech, Dining, Fashion, and Jewellery. Followers can expect a mix of videos, graphics, and interactive content that showcases the breadth and depth of #legend's coverage.
As #legend embarks on this exciting new chapter in Bangkok, the magazine promises to deliver the same level of quality, style, and sophistication that its readers have come to expect. Stay tuned for more updates and exclusive content from #legend Thailand.
