Gucci sets the bar for pet home and travel pieces
Jun 29, 2022
The pet industry is big business – from seeking the highest quality of food sources for our beloved pets to accessories that bring out their cutest side. Now Gucci is flexing some serious muscle with a stunning new pet collection that gives a whole new meaning to that Gucci Lifestyle
Introducing their newest Pet Collection, Gucci has prepared a wide range of offers designed for dogs and cats that include garments, walk wear, home and travel accessories.
The design of the items is said to combine the high-quality materials and innovative craftsmanship distinctive to the House, including the use of the brand’s signature motifs.
The new line continues the narrative of surprise and delight behind Gucci Lifestyle, launched in September 2021.
The offering includes collars and harnesses in plain leather, GG canvas, Web stripe, or the Herbarium or all-over geometric G print, and embellished with details like the Interlocking G logo or studs. Leashes in varying lengths and widths, bag holders, and Air Tag cases, are all available in the same materials and motifs to coordinate or mix and match.
Beyond clothing, leashes and collars, Gucci also offers design pieces for the home such as Made-to-Order miniature couches, feeding bowls, hard-sided cases with removable ceramic bowls and handles and coordinated feeding mats.
The jet-setter pet can travel in style in comfortable carriers in GG canvas – the unmistakable signature Gucci look. Apparel includes polos, T-shirts, knitwear, and coats, distinguished by a vibrant palette and playful, signature motifs, Interlocking Gs and the classic monogram, also seen in the House’s ready-to-wear, creating opportunities for matching looks.
Gucci’s Pet Collection aims to align with the House’s sustainability commitments. This means that items are made in recycled polyester, recycled cotton or Demetra – Gucci’s groundbreaking material that was unveiled in June 2021.
Also see: 6 luxury brands introducing stylish pet products
Demetra combines quality, softness, and durability with an eco-friendly ethos and is made from animal-free raw materials that are primarily from renewable and bio-based sources. The material is manufactured entirely in a Gucci factory in Italy using the same expertise and processes for tanning that give the material its pliable and resilient performance with a supple finish.
Photos courtesy of Gucci
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